COURSE DESCRIPTION

Learn how to create eye-catching and professional social media content using Canva. This hands-on workshop is designed for small business owners, aspiring marketers, content creators, community organisations and anyone wanting to improve their social media presence.

Participants will learn Canva fundamentals, design principles, branding techniques and how to create engaging content for platforms such as Facebook, Instagram, and LinkedIn. By the end of the course, students will have created a range of social media assets ready for use.

COURSE CONTENT

• Introduction to Canva and its features
• Navigating the Canva workspace
• Basic design principles for social media
• Choosing colours, fonts, images and layouts
• Customising Canva templates
• Creating branded social media graphics
• Designing carousel posts for social media
• Using Canva's time-saving tools and features
• Creating reusable templates for future content
• Best practices for creating engaging social media content
  
  

LEARNING OUTCOMES

By the end of the workshop, students will be able to:

• Navigate Canva confidently and utilise its key design tools
• Apply basic design principles to create visually appealing content
• Customise templates to suit different purposes and audiences
• Create engaging social media graphics and carousel posts
• Develop reusable templates to improve efficiency and consistency
• Produce social media content suitable for personal, community or business use
  
  

RESOURCES

Students are required to have/bring:

• A free Canva account
• Any logos, photos, branding colours or content they wish to use in their designs (optional)